Media Review, No. 11/98

Abstract

[evdate 1998-03-23] MHonArc test archive [Prev][Next][Index][Thread] Media Review (No.11/98)

Subject: Media Review (No.11/98)

From: PAMEDIA@usthk.ust.hk

Date: Mon, 23 Mar 1998 15:49:40 +0800 Sender: owner-media-list@ust.hk Note: If you would prefer not to receive this message, please send email to media-list-request@uxmail.ust.hk with a one-word message: "unsubscribe". The subject line of the email header will be ignored. Media Review (No.11/98) Prepared by the Public Affairs Office Media Content Analysis for news clippings received Mar 11- Mar 17 70 clippings mentioning UST were received. 2 were excluded from the analysis as they had little or nothing to do with UST's image. 68 clippings directly related to UST's image were analyzed. Below is an excerpt of the results (OVERALL TONE of the article): Total: 68; 10 with UST as primary focus and 58 where UST is not the primary focus. UST is the primary focus: 6 Positive; 4 Neutral; 0 Negative. UST is not the primary focus: 3 Positive; 55 Neutral; 0 Negative. Total: 9 Positive (13.2 59 Neutral (86.8 0 Negative (0%) 18 of the stories resulted from PAO's efforts with the media. * * * * * 1. RTHK's Mandarin Channel (17/3) interviewed Prof Hsi-sheng Ch'i (SOSC) on the new Chinese Premier and his government. (PAO media liaison) 2. Two prominent features on BRI Both Ta Kung Pao (13/3) and Ming Pao Weekly (8/3) interviewed Director of BRI and visited the labs. (PAO media liaison) 3. More clippings on Pres Woo's trip to Beijing to attend the Chinese People's Political Consultative Conference (CPPCC) Five clippings (13-7/3). 4. An interview with Dr Joseph Wong (BIOL) on a BRI project to study the effects of Kwei Ling Ko, a traditional Chinese herbal jelly Ming Pao (13/3). (PAO media liaison) 5. HK Economic Journal carried four articles written by faculty members of SBM The articles were written by Dr K C Wei and and Prof Leonard Cheng (13-9/3).

6. UST's artist-in-residence Six clippings (13/3-24/2) on film director, Tsai Ming Liang were received. (PAO press release) 7. Two UST activities mentioned in SCMP's bulletin board column (12/3) (Information provided by PAO). 8. More clippings on the opening ceremony for the Tech Center on 3/3 Another 5 clippings (12-9/3) were received. (PAO media liaison) 9. Dr Kimberly Chang (SOSC) talked about migrant women in HK HKS (12/3) reported that Dr Chang attended a seminar on migrant women in HK. 10. UST choir participated in a singing contest held at City Hall on 10/3 Ta Kung Pao (11/3) reported this. 11. A UST science student, William Yu was one of the recipients of the SCMP scholarships this year SCMP (10/3). 12. A feature on UST biochemists' research on skin-growth protein HK Economic Jnl. (9/3). (PAO press release) 13. Theft cases at university dormitories In a report on this, Sing Tao Daily (9/3) mentioned UST. 14. Prof Chen Nai-fu (FINA)'s comments on the Monetary Authority's defense strategy for the HK currency Ming Pao (9/3). 15. "A tight hold on power" In a feature with this headline, SCMP (8/3) interviewed Dr Gregor Hodgson, a marine biologist, on the electricity industry in HK. 16. Home Financing Scheme for university staff in HK Wen Wei Po (7/3) reported that the scheme may not be available this year. 17. A feature on an international conference for young Chinese chemistry scholars which was held at UST last year. Ta Kung Pao (6/3). 18. UST business students helped to organize the X Cube - Essay Competition Student Standard (6/3). 19. A short feature on language programs at UST Wen Wei Po (5/3). 20. A photographer's photographs on UST Both Ta Kung Po (1/3) and Photo Pictorial (2/98) briefly mentioned this. 21. Two more clippings on CFA's Journey to the East '98 program Esquire (3/98) and Mag Paper magazine (20/2). (PAO press release) 22. Dr Jack Lau (ELEC) talked about the Consumer Multimedia Lab Wen Wei Po (27/2). (PAO media liaison) 23. Dr Simon Kwan and UST Pace Interior Architecture (2/98) carried a feature on Dr Simon Kwan and mentioned that he was the architect who designed the UST campus. For further details about the items mentioned, a set of news clippings will be available on Tuesday at the Reference Counter of the Library (where items may be photocopied if desired). This review is mainly based on newspaper clippings about UST. All information recorded here is as reported in the original articles. Names and terms are translated from the Chinese as best we can when official translations are not immediately available. South China Morning Post

(SCMP) and Hong Kong Standard (HKS) are English newspapers. Enquiries can be made to Office of Public Affairs (ext. 6305 or 8555). * * * * * * This mail was sent to you via Majordomo mailing list "media-list". * * If you want to unsubscribe from the list, simply access the WWW page: * * * * http www-cgi.ust.hk/cgi-bin/ccst/listserv/restricted/subscribe.pl * * * * Or you may send a message to "media-list-request@uxmail.ust.hk" * * with the following single word as the first-line of the mail body * * (Subject line will be ignored): * * * * unsubscribe * * * Prev: Press Release: Deputy Housing Secretary to Give Career Advice Next: Press Release: HKUST To Collaborate With French Company Index: Media Mailing List Thread: Media Mailing List Home | Main Index | Thread Index